AI  &  Machine  Learning  Expertise

Dr. Caleb Bradberry AI Expertise
PhD Information Systems

Specialized AI Knowledge & Expertise

Bringing advanced AI capabilities to New River Valley businesses, researchers, and content creators

With a PhD in Information Systems and extensive experience in both academic research and practical implementation, Dr. Caleb Bradberry brings specialized expertise to businesses, researchers, and content creators throughout Blacksburg, Christiansburg, Radford, and Roanoke.

Unlike generic IT consultants or large firms offering one-size-fits-all solutions, United Statistics provides targeted expertise in specialized areas of artificial intelligence and machine learning that can transform your operations, research projects, and digital presence.

This expertise is continuously updated through ongoing research, academic publishing, and practical implementation, ensuring clients receive cutting-edge solutions based on the latest advancements in AI technology.

Core Expertise Areas

Specialized knowledge to transform your operations

AI & Machine Learning

Expert knowledge of creating, implementing, and utilizing machine learning and artificial intelligence techniques for business applications.

  • Transformer-based architectures
  • Generative pre-trained models
  • Diffusion auto-regressive models
  • Variational auto-encoders
  • Predictive modeling & analysis

Healthcare Informatics

Specialized experience in healthcare data systems, predictive modeling in cardiology and oncology, and synthetic medical data generation.

  • Healthcare analytics systems
  • Synthetic medical data generation
  • HIPAA-compliant data processing
  • Medical coding & billing systems
  • Patient outcome prediction

Workflow Automation

Transforming business processes through AI-powered automation solutions tailored for small and medium-sized businesses.

  • Custom workflow analysis
  • Process optimization
  • Document processing automation
  • Administrative task automation
  • Integration with legacy systems

Research AI & Grant Support

Expert guidance on incorporating AI/ML methods into academic research projects and grant proposals with custom model development for enhanced competitiveness.

  • Grant proposal AI methodology
  • Custom research models
  • Technical writing support
  • Proof-of-concept development
  • Implementation support for research teams

Influencer Consulting

Specialized AI solutions for Instagram influencers and content creators to optimize engagement, analyze audience demographics, and develop data-driven growth strategies tailored to your unique brand and target audience.

  • Custom engagement analysis models
  • Audience insight analytics
  • Content optimization strategies
  • Growth prediction models
  • Competitor analysis automation

Synthetic Data Generation

Custom synthetic data solutions that mimic real-world datasets while preserving privacy and statistical properties, ideal for testing, training AI models, and overcoming data limitations in research and business applications.

  • HIPAA-compliant synthetic medical data
  • Financial transaction simulation
  • Customer behavior modeling
  • Research data augmentation
  • Realistic test data generation

Data Security & Privacy

Expert knowledge in identifying sensitive data, implementing best practices for data handling, and analyzing costs of data breaches.

  • Sensitive data identification
  • Privacy-preserving AI techniques
  • Data governance frameworks
  • Breach cost analysis
  • Compliance assessment

Custom Model Development

Development of specialized AI models fine-tuned for your specific domain and objectives, going beyond generic pre-trained models to deliver superior performance for your unique needs.

  • Domain-specific model training
  • Custom architecture design
  • Transfer learning optimization
  • Small dataset efficiency
  • Model deployment & integration

Make vs Buy AI Consulting

Strategic guidance to help organizations determine whether to develop custom AI solutions in-house or leverage existing platforms, with comprehensive cost-benefit analysis and implementation roadmaps tailored to your specific needs.

  • Technical requirements assessment
  • Total cost of ownership analysis
  • Team capability evaluation
  • Strategic value assessment
  • Implementation roadmap planning

Technical Proficiencies

The tools and technologies that power our AI solutions

AI & ML Frameworks

  • PyTorch & TensorFlow
  • Scikit-learn & XGBoost
  • Keras & Fast.ai
  • NVIDIA CUDA & AMD OpenGL
  • Hugging Face Transformers
  • Diffusion Models & GANs

Programming Languages

  • Python (Advanced)
  • R for Statistical Analysis
  • SQL for Data Management
  • C# for Application Development
  • JavaScript for Web Applications
  • Rust for Performance-Critical Code

Cloud & Infrastructure

  • AWS Suite for ML Deployment
  • Azure AI Services
  • Docker & Kubernetes
  • MLOps & CI/CD Pipelines
  • Data Warehousing Solutions
  • Serverless AI Infrastructure

Specialized AI Solutions

Innovative applications of AI for specific needs

Custom Fine-Tuned Models

We develop specialized AI models fine-tuned for your specific domain and objectives, going beyond generic pre-trained models to deliver superior performance for your unique needs.

Key Benefits:

  • Domain-Specific Understanding: Models that comprehend your field's terminology and nuances
  • Enhanced Accuracy: Performance optimized for your specific use cases
  • Reduced Data Requirements: Efficient learning from smaller datasets
  • Competitive Advantage: Proprietary models tailored to your specific needs

Our custom models have been successfully deployed across industries ranging from healthcare and research to e-commerce and content creation, consistently outperforming generic alternatives.

Synthetic Data Generation

Our synthetic data generation services create realistic artificial datasets that maintain the statistical properties of real data while ensuring privacy and compliance.

Applications:

  • Healthcare: HIPAA-compliant medical data for research and algorithm development
  • Finance: Realistic transaction data for fraud detection and risk modeling
  • Research: Data augmentation for limited or imbalanced datasets
  • Testing: Realistic test data that mirrors production environments

Our synthetic data solutions have enabled breakthrough research in healthcare, accelerated AI development for financial institutions, and solved critical data limitations for research teams.

Influencer Analytics & Optimization

Leverage the power of artificial intelligence to optimize your social media presence, enhance content strategy, and grow your audience as an influencer or content creator.

Capabilities:

  • Engagement Analysis: Custom models that identify what truly resonates with your audience
  • Audience Insights: Deep understanding of demographics, interests, and behavior patterns
  • Content Strategy: Data-driven recommendations for content, timing, and platform usage
  • Competitive Analysis: Automated monitoring of competitors in your niche

Our influencer clients have achieved follower growth rates 3-5x higher than industry averages while maintaining or increasing engagement rates through our custom AI analytics and strategy recommendations.

Research Grant AI Consulting

Strengthen your research grant proposals with expert AI methodology consultation, technical writing support, and custom model development designed to enhance competitiveness for NSF, NIH, and other funding agencies.

Services:

  • Methodology Development: Creating innovative AI approaches for your research
  • Technical Narrative: Compelling articulation of AI methods for reviewers
  • Proof-of-Concept: Preliminary models demonstrating feasibility
  • Budget Planning: Realistic resource allocation for AI components

Our academic clients have secured over $4 million in research funding with proposals featuring our custom AI methodologies and technical contributions, with reviewers specifically highlighting the innovative AI approaches.

Selected Publications & Research

Contributing to the advancement of AI and data science

2024

The Machine Learning Transformer as a Universal Product Catalog Indexer

Proceedings of the Southeast INFORMS, 2024

Best paper in track award

This research demonstrates how transformer architectures can be utilized for efficient indexing and retrieval of product information across diverse catalog systems.

2023

Synthetic Data Generation for Healthcare: A Privacy-Preserving Approach

Journal of Medical Informatics, 2023

This paper presents a novel approach to generating synthetic healthcare data that maintains statistical validity while preserving patient privacy and HIPAA compliance.

2022

A Design Science Approach to Machine Learning Applications of Physical Fitness

Proceedings of the Southeast INFORMS, 2022

This paper explores the methodological foundations of the Gain Genie application, presenting a design science framework for creating effective fitness recommendation systems.

2022

Data Mining Cosmetologists Social Media Posts to Discover Latent Occupational Health Risk Factors

Proceedings of the Southeast INFORMS, 2022

Co-authored with Linkous, N., Wang, W.

Using advanced natural language processing to identify potential occupational health risks by analyzing social media content from professionals in the beauty industry.

2021

Implementation of clinical practice guidelines for low back pain: A case control cohort study of knowledge translation in a multi-site healthcare organization

Journal of Evaluation and Clinical Practice

Co-authored with Kolb, W., Bade, M.

This research informed aspects of the Lifesynai project by examining how medical knowledge and guidelines can be effectively implemented across healthcare organizations.

Current Research Interests

Advancing the field through ongoing research

Synthetic Medical Data Generation

Developing techniques for generating realistic synthetic medical data that conforms to statistical parameters, enabling algorithm development while maintaining HIPAA compliance.

Current focus includes pairing generated medical images with expert-level tabular chart data to develop more accurate diagnostic algorithms for cancer detection and treatment planning.

See related project: Lifesynai

AI for Social Media Content Optimization

Researching advanced machine learning approaches to analyze and optimize social media content performance, with particular focus on multi-modal content analysis and audience engagement prediction.

Current work explores how transformer models can better understand the relationship between visual elements, captions, and audience engagement to develop more effective content strategies.

AI for Higher Education Administration

Using AI transformers to automate administrative tasks in higher education, particularly focusing on accreditation reporting and student advising systems.

Researching how retrieval augmented generation (RAG) and low-rank adaptation methods can be applied to higher education workflows for more efficient operations and improved student outcomes.

Learn about Higher Education AI Services

Transformer Models for Business Workflow Automation

Exploring how transformer-based machine learning can automate routine business tasks in small and medium-sized enterprises.

Developing techniques to extract workflows from unstructured business processes and generate automated solutions tailored to specific business needs in the New River Valley region.

Professional Experience

A background of proven results

2016 - Present

Information Systems Professor

Developing and teaching advanced courses in data science, artificial intelligence, healthcare information systems, and systems analysis. Conducting research in machine learning applications for healthcare and business.

2024 - Present

AI Solutions Consultant

Founded United Statistics LLC to provide artificial intelligence and machine learning consulting to businesses, researchers, educators, and content creators throughout the New River Valley, including Blacksburg, Christiansburg, Radford, and Roanoke.

2022 - Present

Research Grant AI Consultant

Providing specialized AI methodology consulting for academic research teams, helping to secure over $4 million in grant funding through innovative AI approaches and custom model development for research applications.

2009 - 2012

Senior Systems Administrator

Managed technological implementations, systems security, and user access across all systems within the organization. Worked with developers to meet organization's needs and implement new technologies.

Academic & Professional Credentials

Education, certifications, and specialized training

Academic Education

  • Ph.D., Information Systems

    2016

    The University of North Carolina at Greensboro

    Dissertation: A Design Science Framework for Research in Healthcare Analytics

  • M.B.A., Management

    2010

    Marshall University

    Dissertation: An Econometric Analysis of a Resource Dependent State Economy

  • B.B.A., Information Systems

    2007

    Marshall University

    Supporting Area: Computer Science

Professional Certifications

  • Advanced ML Model Engineering

    Specialized training in custom model development and fine-tuning

  • Microsoft Certified Professional

    Server Environments

  • Microsoft Developer Affiliate

    C# Programming Language

  • Advanced AWS for ML Development

    Specialized in deployment and testing of machine learning solutions

Teaching Experience

Dr. Bradberry has extensive experience teaching advanced topics in information systems, data science, and artificial intelligence at the university level.

Courses developed and taught include Data Science, AI Decision Support Systems, Healthcare Information Systems, and Programming with Python.

Learn About Higher Education AI Services

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